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Customers & loyalty

Who buys, who comes back, and the points they earn

Customers
180
167 active
New, last 30 days
15
8.3% of all customers
Come back
66.7%
120 with more than one visit
Loyalty members
130
64,485 points held

New and returning

Customers by week · last 8 weeks

New and returning customers by week
Week starting Returning New
Aug 10 19 2
Aug 17 17 1
Aug 24 10 1
Aug 31 13 1
Sep 7 11 4
Sep 14 16 4
Sep 21 13 2
Sep 28 13 5

Loyalty tiers

130 members

Gold 0 · 0%
Silver 22 · 16.9%
Bronze 108 · 83.1%

Top customers

By lifetime spend

Top customers
Customer Visits Spend Points Group
Ruby Okaforruby.okafor@example.com
88 $2,464.99 1,465 VIP
Leo Lopezleo.lopez@example.com
88 $2,397.84 1,398 Staff
Marco Haddadmarco.haddad@example.com
88 $2,332.32 1,332 Regular
Ana Silvaana.silva@example.com
77 $2,190.93 1,191 Regular
Omar Silvaomar.silva@example.com
78 $2,172.48 1,172 VIP
Theo Silvatheo.silva@example.com
71 $2,009.96 1,010 Regular